You want to turn readers into long term followers of your brand, right?! Well I have news for you in order for you to get… you need to give. With any business you have to learn about your customer or clients, find out what their pain points are and then work to prove to them that you deserve their attention. To do that you have nurture them. The best way to nurture any new comer to your blog is to give them value that will help them grow.